Sustainable farm income

Brian King

Brian King

Track owner


Big Data/ AI / digital innovations remain largely inaccessible to the world’s 1 billion smallholders despite the fact they have the highest need and highest potential to benefit


By 2050, the power of big data will truly be in the hands of farmers. Croppie will be used by millions of farmers worldwide to improve incomes, access finance and at the same time, sustainably, feed the world.


Build and test Croppie to demonstrate the potential impact of using gamification to crowdsource ground truth data and in turn, provide vital AI-driven insights to farmers which help increase income. Starting with coffee.

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